Latest in Green Marketing: Clothes-Closet Advertising

A 3 Minute Ad Age Video Report

NEW YORK (AdAge.com) — One of the tentacles of the rapidly expanding green-marketing movement is turning consumers’ clothes closets into a new sort of advertising venue. The New York-based Hanger Network has crossed the concept of an environmentally friendly clothes hanger with in-home advertising strategies. The end result is a new medium that helps to protect the Earth at the same time it carries big marketers’ commercial messages into consumers’ bedrooms and other dressing areas.

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Creativity Weekly Top 5

Huggies Takes You ‘Inside the Diaper,’ Nike Serenades Team USA Hoops, What a Heart Attack Feels Like and Other Work

Watch the Spots

In this week’s episode of Creativity’s Top 5, courtesy Creativity-Online.com, Huggies and JWT give us a look “Behind the Geyser”; Wonderbra puts a lot of pairs together; Barrie D’Rozario Murphy and director Shy the Sun make some animated music for United; Nike serenades the U.S. Olympic hoops stars with classic Marvin Gaye; and British Heart Foundation delivers a hard-hitting impression of a heart attack.

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The Ad Industry’s Single Biggest Issue: Talent A 3 Minute Ad Age Video Report

NEW YORK (AdAge.com) — Recruiting and retaining talent remains the single biggest problem of the U.S. advertising industry, according to American Association of Advertising Agencies President-CEO Nancy Hill. Speaking at the Ad Age Women to Watch luncheon, she lamented that the industry is held in such low esteem by the general public. Two other Women to Watch — Arnold Worldwide President Pam Hamlin and Cookie magazine publisher Carolyn Kremins — also comment.

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Could I Have the Roast Olympic Duck, Please?

P.T. Black Succumbs to the ‘Beijing Welcomes You’ Mantra

China Olympics 2008

It’s almost hard to believe the Olympics are finally here. It seems like it’s taken forever. The words “Beijing” and “Olympics” are so crossed in my mind now that I am worried I will accidentally order a roast Olympic duck the next time I eat out.

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Keith Reinhard: Remaking Brand America’s Tattered Image Abroad A 3 Minute Ad Age Video Report

NEW YORK (AdAge.com) — Stoked by international discontent with the war in Iraq, Brand America’s international image is at its lowest ebb in recent memory, according to Keith Reinhard. The chairman emeritus of DDB Worldwide and one of the century’s most influential ad men, Mr. Reinhard is also the president of Business for Diplomatic Action, an organization working to change global perceptions about the U.S. This frank discussion comes as the BDA finishes up a month of meetings with business leaders and PR authorities in Washington, New York and Los Angeles.

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Success Rarely Happens in a Comfort Zone

Push Your Clients, Your Employees and Yourself

Small Agency Diary

It is important that an agency help its employees avoid their comfort zone. This means its leadership must ensure its employees do not fear failure. In fact, an agency would be well served to reward those who continually push the envelope.

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Google CEO Worried About Decline of Investigative Reporting A 3 Minute Ad Age Video Report

NEW YORK (AdAge.com) — The declining state of investigative reporting in American newspapers and other traditional media worries Google CEO Eric Schmidt. In his appearance at the recent Ad Age Madison & Vine conference, he surprised many with his lament that investigative journalism was fading along with the newspaper industry that once championed it. He consistently cited thin journalism from the long war in Iraq as proof of the problem.

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Mad Men isn’t hogging all the Emmy glory

With an historic 16 nominations, the advertising profession (and basic cable) will be most visibly represented by AMC’s Mad Men at the 60th Primetime Emmy Awards. But, while Don Draper and Co. vie for the hardware (shoo-ins for Outstanding Hairstyling For A Single-Camera Series, we say), a few other ad folks are getting nominations, for spots themselves and design/vfx work in title sequences. » Read more

Jason MacDonald and Chan Hatcher Hatch Number Six Editing vets Jason MacDonald and Chan Hatcher have partnered to launch Number Six, a new editing shop based in New York and Los Angeles. » Read more

Feedbag: The Citrus Report, Ugly Shoes and more A new online culture mag, this week’s ugly footwear pick and “unnecessary quotations” galore. » Read more