Coke Zero Gets Double-O Status for James Bond Tie-in


Soft Drink Changes Name to Coincide With ‘Quantum of Solace’ Premiere

Madison & Vine

LONDON (AdAge.com) — Coca-Cola Great Britain has teamed up with Sony Entertainment to help promote the upcoming James Bond film, “Quantum of Solace,” by renaming the Coke Zero brand as Coca-Cola Zero Zero 7.

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